Add Game Assets

Upload the in-game surfaces you want to make available for brand placements. Assets are the visual elements in your game — billboards, posters, banners, UI elements — that can display brand content.

Once your game is registered on the platform, you can start uploading the in-game surfaces you want to make available for brand placements.

Open your game

From the Games page, click on the game you want to add assets to. This opens the game's management view.

Go to the Assets tab

Select the Assets tab to see your asset library for this game. If you haven't uploaded anything yet, you'll see an empty state with a prompt to get started.

What Makes a Good Asset?

The best assets for brand placements are surfaces that are naturally visible during gameplay and make sense for branded content. Think about where real-world advertising appears and how that translates to your game's world.

Visible

Assets should be in areas players naturally look at during gameplay — not hidden behind objects or in rarely visited areas.

Natural

The best placements feel like they belong in your game's world. A billboard in a city scene or a banner in a stadium feels authentic.

Right-Sized

Assets should be large enough to be readable but not so dominant that they distract from gameplay.

Next steps

Accept campaigns Integration guides Add your games Create your account

Add Game Assets

Navigate to your game's assets

Upload your assets

Configure asset properties

Understand the deployment stages

What Makes a Good Asset?

Next steps