5 min read

What is Endemic+?

Endemic+ is the easiest way to bring high-quality brand placements into your game—without disrupting your art style, your pipeline, or your players. You keep creative control while collaborating with advertisers in a painless way. Brands get a scalable way to show up in experiences people actually care about. And, you get IAB-standard measurement that makes campaign performance crystal clear.

Last update

February 3, 2026

The Problem We're Solving for Studios

Brand deals and in-game integrations are still way too fragmented. Studios get stuck doing custom work for each campaign, coordinating feedback across too many tools, and then struggling to prove the impact afterward.

In practice, that usually looks like:

  • Fragmented, DIY integrations and ad hoc brand deals.
  • No standard way to manage brand-integration assets or prove value to advertisers.

The Endemic+ Approach

Endemic+ is built around a simple idea: keep the integration native, keep creative iteration painless, and make measurement automatic.

  • Adrenaline provides the Endemic+ platform for discovery, QA collaboration, and measurement, plus engine plugins that facilitate integration.
  • Assets stay native to your game; brands can reskin what's already there when you want them to.
  • If you don't want reskinning, you can also tag assets purely for measurement—so you can instrument existing content without changing how your art or content pipeline works.
  • Built-in measurement aligned with IAB in-game standards so you have advertiser ready data that brands will trust.

Where Endemic+ Fits In

Endemic+ sits on top of your existing game content pipeline. It's not a replacement for how you build, ship, or operate your game.

What it does do is streamline the full lifecycle: facilitating advertiser discovery, supporting studio + brand collaboration on creative placements, activating approved creatives when the campaign goes live, and measuring performance in real time.

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